April 30, 2025 
17:00
İstinye University Congress Center
Workshop-1
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Topic: Mediation and Moderation in Causal Designs Leader: Giampaolo Viglia, Professor of Marketing and Associate Head of Research and Innovation Faculty of Business & Law, School of Strategy, Marketing and Innovation, University of Portsmouth, UK. Editor-in-Chief of the Psychology & Marketing | |
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Topic: Longitudinal Structural Equation Modeling Leader: Whitney Moore, Assistant Professor of Kinesiology in the College of Health and Human Performance, East Carolina University, USA | |
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Topic: The Role of AI and Immersive Tech in Data Collection and Processing Leader: Carlos Flavián, Professor of Marketing and chair of the METODO research Lab, University of Zaragoza, Spain. Strategy Editor of the SIJ & Regional Editor of the IJCHM | |
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Topic: Harnessing Fuzzy Decision-Making Techniques Leader: Sanaz Vatankhah, FHEA, Graduate school of Business, University of Bedfordshire Business School, UK | |
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Topic: Research Funding: Hard nut to crack? Leader: Levent Altinay, Professor of Strategy and Entrepreneurship, Oxford Brookes Business School, UK. Editor-in-Chief of the Service Industries Journal | |
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Topic: Learning the ART of Empowered Refusal Leader: Vanessa Patrick, Bauer Professor of Marketing and Associate Dean for Research C.T. Bauer College of Business, University of Houston, USA, President-Elect of the Society for Consumer Psychology |